Greetings, all AMP Alliance Members:
This is just a quick note to introduce myself. Many
of you may already know me from my involvement with the MIDI Manufacturers
Association (MMA), and/or the Interactive Audio Special
Interest Group (IASIG). Now I'm helping Dan Moore to build the
AMP Alliance into an association that provides services to, and represents the
interests of Microsoft's partners in the music/audio development
community.
AMP Alliance Objectives
As most of you know, the AMP Alliance was started
primarily to improve access to information at Microsoft for developers of
audio/music software, with the ultimate goal being to help grow the market for
Windows audio/music apps and related products. What Dan and I would like to do
is also explore other things that could be done by the group to grow the market,
such as industry-wide promotions, consensus building, sharing resources, and
more.
Over the next few weeks I will be contacting as
many of you as possible to find out what kinds of services and information you
would find most useful for improving, simplifying, and reducing the cost of your
development efforts. I'm also interested in hearing about any promotional ideas
that could benefit the industry as a whole, or might be opportunities for other
AMP Alliance members.
AMP Alliance Web Site
Each AMP Alliance Partner Member is provided with a Partner Blog on the
AMP Alliance web site, which we encourage you to use to promote your products,
developer services, and anything else you think may be of interest to other
developers. Our goal for the AMP Alliance web site is to be the premier portal
for information about developing music and audio products for Microsoft
platforms. Dan has already populated the site with some information, but we will
find more.
If you've not had a chance to look at the site and upload your own content,
please try and do so as soon as possible. It's important that the site helps
developers work with each other, not just with Microsoft. If you have any
problems posting your information, or have ideas for how to improve the site,
please let me know. We're already planning changes to the site, and could use
your feedback.
The AMP Alliance is your organization, and we need your
input and involvement to make it valuable for you. Please feel free to contact
me (or Dan) at any time with any requests, ideas, questions, etc.
Regards,
Tom White